business intelligence (BI)
consulting

at nordic_data, business intelligence means dashboards you actually want to look at, no matter the tool
Dashboards don’t have to be boring. When designed well, they bring clarity and impact at the same time — combining clean visuals with practical insights. A good dashboard is both useful and beautiful: it highlights what matters most, makes complex data easy to understand, and gives decision-makers confidence at a glance.
explained:

what is business intelligence?

Business Intelligence (BI) is the practice of turning raw data into clear, actionable insights. Instead of endless spreadsheets and manual reports, BI uses modern dashboards to give decision-makers a real-time overview of performance, trends, and risks.
At nordic_data, we see BI as the bridge between data and business. Tools like Power BI, Tableau, and Qlik Sense allow organizations to interact with their data directly, spot opportunities, and make informed choices. Done well, BI isn’t just reporting - it’s the foundation of a data-driven organization.

advantages of business intelligence

data-driven decisions

With BI, choices are guided by facts, not assumptions. Dashboards make trends and risks visible in real time, so decisions are faster, clearer, and more reliable.

efficiency

BI replaces manual reporting with automated dashboards, saving hours of repetitive work. Teams get the right information instantly, with fewer errors and less wasted effort.

visibility

BI brings all your data into one place, creating a single source of truth. With a clear overview of performance and trends, everyone sees the same numbers and speaks the same language.

competitive advantage

BI helps you spot opportunities and risks before others do. By turning data into clear insights, it gives your organization the edge to act faster and stay ahead of the competition.

which BI tool should I use?

Power BI, Tableau or Qlik Sense?
There are no right and wrong answers, but our projects are usually based in the Microsoft ecosystem, so Power BI is the natural choice for easy integration with other solutions.
With that being said, Tableau and Qlik Sense also have their unique advantages. Most famously, Tableau has the most flexible and aesthetically refined customizable visuals. Qlik Sense, on the other hand, is great for ad-hoc analysis and greater performance.
featured service:

custom Power BI visuals

Power BI in an amazingly integrated and customizable tool, but it has its limitations. Sometimes, complex dashboards require visuals that are not natively supported by the platform.
This is where custom Power BI visuals come in. Using TypeScript, we create tailored visualizations to make your business requirements a reality. Custom visuals are fully interactive and customizable, and will add unique value to your dashboards.

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